No matter what you do, the there are always some ground rules attached that need to be observed. This is even more relevant for how you do business and allied activities such as marketing. While it is great if you can innovate and find new ways to market your products and services, you must also [...]
As a brick-and-mortar business on Main Street America, it is sometimes very difficult and expensive to break through the local advertising clutter. Television is often very expensive. Radio tends to offer mixed results. Even the local newspaper can be quite expensive, depending on where you live. According to a consumer survey from ExactTarget, the top [...]
We have all been there, that important fax gets lost or misplaced, ending up on another person’s desk or it gets thrown in the waste basket by mistake. For any company or business which relies upon faxing to bring in sales and communicating with its customers and clients, these misplaced or lost faxes can have [...]
For the very computer savvy young person who probably already has more than a few micro-chips permanently coded into their DNA, the above question might sound rather silly. However, for many of us, understanding just exactly how online or Internet faxing works, is still a bit more puzzling, especially for those of us who are [...]
To build a list you need to bring traffic to your website – without you’ll never make any money. With list building essentially being a numbers games, your profitability will largely depend on how big you can make your list. Even a small trickle of traffic can be sufficient, to start with at least, because [...]
It’s great that you’ve decided to build an opt-in email list, but now what? Well, that sort of depends on how you want to run your business. I’ve found that supplying a newsletter is the best approach for long-term credibility and profits. So then the question becomes “how do I go about creating a newsletter?” [...]
More and more individuals are turning to home business start-ups and self-employment as a means of weathering these tough economic times. Countless small businesses are springing up as many highly qualified workers and professionals are laid off from the traditional work-force and are switching to new ways of earning a part-time or full-time income from [...]
